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IATA's Industry Priorities and Targets

IATA’s major priorities for 2016 were set by the association’s Board of Governors during their December 2015 session.  

Key Performance Indicators

Expand e-AWB penetration to 56% on legally feasible trade lanes and  launch Government endorsed e‐freight initiatives in 15 of top 25 non‐feasible locations (airports or countries). In addition:

  • Define Standard Operating Procedures (SOPs) at 25 of top 50 airports equipped to handle e-AWB
  • Launch a desktop e-AWB solution that will be available in 20 countries
  • Develop and publish and implementation playbook

Reduce airport & ANSP charges, fuel fees and taxes by US$800m and proposed cost increases by 27% for 2016-2017.

Reinforce the reliability of the industry settlements systems (ISS) with a default rate not exceeding 0.0.25 of gross sales, their efficiency with 99.98% on time funds, and decrease operating fees to 11.25$cents for BSP and 32.31$cents for CASS.

Increase Fast Travel capability so that its value can reach 40% of eligible passengers.

Strategic Activities

Transform distribution and payment

Facilitate the adoption of New Generation IATA Settlement Systems resolutions by the Passenger Agency Conference (PAC).

Drive New Distribution Capability (NDC), with a total of 20 airlines live.

Obtain the adoption of the ONE Order foundation standard by the Passenger Services Conference (PSC).


Conduct 20 Smart Security opportunity assessments at airports, with 45% of recommendations accepted for implementation.

Ground Operations

Ensure that 50% of member airlines begin implementation of the IATA Ground Handling Operations Manual (IGOM) as their minimum standard for ground operations.

Safety/Aircraft Tracking

Work with ICAO to:

  • Ensure that any new complimentary Standard and Recommended Practices (SARPs) are fit for purpose.
  • Finalize guidance material for regulators, ANSPs and operators when Normal Aircraft Tracking regulations are complete.

Regulatory environment

Secure support from governments/stakeholders in relation to specific value of aviation issues:

  • Africa: 10 new countries committing support to open skies and introduction of at least 6 new intra-Africa routes
  • LATAM:  new infrastructure investment study completed and campaign launched
  • ASPAC: statements of support from governments in three key markets on infrastructure investment 
  • EUR: statements of support from governments in three key markets on airspace efficiency
  • Achieve the reflection of Smarter Regulation principles in three new regulations or regulatory proposals 
  • Achieve the reflection of industry core principles on consumer protection in regulatory movements by 4 priority countries.


Advocate with governments for ICAO’s adoption of an agreement on a global market-based measure for international aviation which can be implemented from 2020 (CNG2020).

Ensure a prominent role for the industry at key ICAO events in the run-up to the 2016 Assembly.

Engage in 5 advocacy campaigns for sustainable fuel and participate in 10 influential industry or government events.

IATA membership

Improve membership satisfaction.

Broaden the membership base, with new model airlines being the focus of a quarter of membership recruitment activity.

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