Zeeyarah.com gets NDC Level 3
IATA awards NDC Level 3 certification to Zeeyarah.com of Saudi Arabia
The International Air Transport Association (IATA) has awarded New Distribution Capability (NDC) Level 3 certification to zeeyarah.com, managed by Superior Tracks Travel and Tourism Agency based in Jeddah, Kingdom of Saudi Arabia.
Zeeyarah.com, becomes the first online travel agency and B2B reseller in the Middle East & North Africa region to receive the highest level of IATA NDC certification on PADIS Publication 16.2 Schema.
IATA operates the only official Industry certification program for New Distribution Capability (NDC). The NDC Certification Registry provides transparency and visibility on existing NDC deployments as well as identifying those travel agents, aggregators and IT suppliers who have demonstrated a level of readiness to support NDC messages.
Yanik Hoyles, IATA Director, NDC Program, said, “Following the great traction achieved so far on NDC Certification by both airlines and technology providers, we welcome zeeyarah.com on board. Travel Agents are fundamental to the successful market adoption of NDC and we are hoping this will attract other players in the region”.
Mohammed Gaus, CEO of Zeeyarah.com, right, receiving the NDC Level 3 certificate from Amer Akhtar, IATA’s Acting Area Manager for Saudi Arabia & Yemen
The New Distribution Capability (NDC) standard has been associated with numerous benefits to the entire travel agency community and end consumers including corporates. Notably, NDC certification will permit travel agents to change the manner in which air products are offered to their end customers and corporate buyers. This will be done through the implementation of the NDC XML based data standard for communication between travel agents and airlines. Customers will greatly benefit from increased transparency. In addition to this, with the adoption of NDC standards, customers shopping for travel products will be able to access all the airlines offerings, which is not the case presently due to technology limitations. Moreover, travel agents will have the ability to offer their products in a manner that is beneficial to the clients through personalization. Travel agents will be able to use rich content that includes videos, pictures and personalized preferences both in the b2b and online channel that presently portrays only commoditized data such as schedules and fares with no explanation regarding the product. By enabling travel agents to have access to same rich content available on airline websites, NDC increases the value proposition of the travel agent channel.
Visit IATA’s NDC website: