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Airline Leading Practices and Cost Reduction Strategies (Classroom, 5 days)


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About

Review the leading practices of successful airlines from both the low cost and network carrier sectors. Learn to incorporate necessary procedures to maintain a viable cost reduction program within your organization.

Available as: Classroom & In-Company course
Duration: 5 days (40 hours)
Recommended level: Professional and Management
Prerequisites: None.

Next class

Dec 15 - Dec 19, 2014 - Netherlands, Amsterdam (IATA)


6 additional classes are scheduled. See all

What you will learn

Upon completing this course you will be able to:

  • Analyze the low-cost carrier business model, including its strengths and weaknesses
  • Determine the impact of global economics on your airine's cost base
  • Apply lessons learned from successful airlines by examining their models and strategies to understand how they compete in the market
  • Implement cost management, revenue generation strategies, and competitive techniques that are relevant in today's marketplace

Course content

Airline industry overview

  • Behind airlines' financial performance
  • Benchmarking airline costs across the globe

Low-cost carrier model

  • Low-cost carrier boost and the market's response
  • Future of airline business and evolution of low-cost and network models
  • Low-cost carrier business model and principles
  • Network carrier's response: successes, failures, and lessons learned

Revenue management and cost strategies

  • Innovative revenue generation
  • Leading revenue management practices
  • Cost management practices

Customer propositions: competing by differentiation and brand leverage

Changing-the-model versus starting-from-scratch: experiences and lessons learned

Download full outline (pdf)

Who should attend

This course is recommended for:

  • Financial Cost Control Managers
  • Commercial, Operations and Marketing Managers
  • Managers seeking insight into the airline model

Certificate awarded

An IATA Certificate of Completion is awarded to participants obtaining a grade of 70% or higher on all exercises and exams. A special distinction is awarded to participants obtaining a grade of 90% or higher.

This course is a step towards earning an IATA Diploma in:

Additional information

Further training
Graduates of this course can apply for the Harvard ManageMentor (HMM) distance learning program at a special graduate price.

Improve your language skills through our joint programs with Rosetta Stone®, Berlitz® and other specialized language programs. More

Subject areas

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Additional information

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