DescriptionContent OverviewPrices & Registration
Are your local staff and representatives prepared to speak to the media at a time of crisis?
Learn how to handle media response in an emergency situation from its onset, before the corporate media response team takes over. Gain communication skills to provide adequate and structured information to the media, while avoiding common errors that lead to confusion and negative attention.
Available as: Classroom & In-Company workshop
Duration: 2 days (16 hours)
Recommended level: Professional and Management
Prerequisites: Clear understanding of emergency response and airline business
Upon completing this course you will be able to:
Recognize common media pressure points and the implications these have on a response
Present information without room for misinterpretation
Take control during interviews and develop key messages
Select the right spokesperson in a crisis situation
Protect your company’s image and brand when handling a crisis situation
This course is recommended for:
Airline Station Managers and Country Managers
Ground Handling Managers and Supervisors