Want to know how to develop your air cargo business? How to market your airport most effectively?

Bringing profitable new business to an airport is challenging, and understanding the challenges in the facilitation of air cargo business is key for airport operations to develop the cargo business. Learn about the air cargo industry from the inside, understand what drives the business, how decisions are made, the financial impact of air cargo and how to bring more air cargo business to your airport.

Available as: Classroom & In-Company course
Duration: 3 days (24 hours)
Recommended level: Professional & Management
Prerequisites: None.

Upon completing this course you will be able to:

• Understand the global air cargo industry
• Know how the trends and projections in air cargo will affect  airports
• Understand air cargo finance and decision tools
• Understand multiple competitive strategies in the air cargo market
• Learn strategies to attract air cargo business to your airport

This course is recommended for:

• Airport Business Development Managers
• Airport Managers
• City Planning Directors, Managers and Operators

Introduction to air cargo

• Role of industry regulators and global competitors
• The changing alliance between airlines and freight forwarders
• Air cargo finance and decision tools
• Air cargo products that demand speed
• Ground handling, from differentiation to harmonization

Emerging trends in air cargo

• The unintended consequences of aviation security policy on air cargo
• Competitive forces that shape air cargo strategy

Cargo Infrastructure

• How airlines make decision on location and air cargo facilities
• How air cargo companies leverage technology to deliver value

Airport commercial strategies

• Develop a comprehensive strategy to attract air cargo business
• Guide to marketing your service to the airline

An IATA Certificate of Completion is awarded to participants obtaining a grade of 70% or higher on all exercises and exams. A special distinction is awarded to participants obtaining a grade of 90% or higher.

About IATA Classroom Training
We train more than 10,000 aviation professionals annually through our global network of IATA Training Centers, Regional Training Partners, and in private in-company sessions. Our 200+ classroom courses are developed using IATA’s unique industry insight and delivered by IATA Instructors, experts in their fields. More