Skip to main content

Test Home
You & IATA


You are here: Home » Training » Search Courses

Tourism: Next Generation

DescriptionContent OverviewPrices & RegistrationExam Schedule

Learn about the latest trends in tourism and how sustainable tourism is leading the way in all areas of the industry.

What you will learn

Upon completing this course you will have the knowledge base and the skills to:

  • Identify and evaluate main trends in the tourism industry and their impact on the industry
  • Analyze the strengths and weaknesses of business models applied in the tourism industry
  • Describe various tourism products and create new packages based on the customer’s preferences
  • Apply the principles of sustainable development to any tourism destination or product
  • Develop marketing strategies for various tourism products and destinations

Who should attend

  • Tourism professionals
  • Hospitality Managers
  • Travel consultants
  • Tourism marketing specialists
  • Travel & Tourism students
  • National Tourism Offices

Follow us on
Read more in Arabic , English , French , Mandarin or Spanish.


Additional information

© International Air Transport Association (IATA) 2014. All rights reserved.