Airport Business Management - University of Geneva (Classroom, 3 days)


About

During the last two decades, airports have changed from government-run terminals to multinational businesses with complex operational environments. Learn how to strategize marketing opportunities and competitive threats, and achieve goals by using performance management systems.

This course is offered as part of the IATA-University of Geneva Aviation Management Program. A related course is also scheduled at our IATA Training Centers.

Course Code: TAPG-48

Course format

  • This classroom course provides 3 days (24 hours) of instruction delivered by an official IATA Instructor / University of Geneva Professor.
  • This course has been customized into a three-day format for the IATA-University of Geneva Aviation Management program. It may be taken as a single certificate course, or as part of the Diploma in Advanced Studies in Aviation Management, or Executive MBA with specialization in aviation management.
  • Student performance will be based on an assessment

Prerequisites

  • There are no prerequisites for this course
  • Recommended level is Intermediate and Advanced
  • The recommended level of language proficiency is ICAO Operational Level 4 for courses in English or the equivalent level for other languages.

How to register

There are no scheduled classes at the moment

What you will learn

Upon completing this course you will be able to:

  • Analyze airports as operational systems and as self-sustained businesses with growth potential
  • Identify and apply the key lines of business and the correlation to customers, vendors and other stakeholders
  • Use performance management systems to effectively act on adopted strategies
  • Respond to customer and competitive demands by recognizing appropriate methods to redesign core airport processes

Course content

  • Introduction to airport business
  • Strategic business planning
  • Evaluation and monitoring of airport business performance
  • Key elements of airport total quality management
  • Airport marketing
  • Airport development and the environment

Who should attend

This course is recommended for:

  • Postgraduate-level students interested to learn the basics of airport business management.

Certificate awarded

An IATA Certificate of Completion is awarded to participants obtaining a grade of 70% or higher on all exercises and exams. A special distinction is awarded to participants obtaining a grade of 90% or higher.

Participants enrolled in the Diploma in Advanced Studies in Aviation Management will benefit from receiving an academic diploma from both University of Geneva and IATA.

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