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Augment your distribution capabilities

Introducing or expanding your New Distribution Capability (NDC) will enable your airline to meet customer needs for personalization, efficiency, and seamless engagement.

IATA Consulting experts can guide you to success with their in-depth understanding of the technical and commercial implications of NDC and its related standards, and our expertise regarding systems and how to implement.

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Make your distribution customer-centric

The New Distribution Capability allows you to place the customer at the center of your shop / order / pay ecosystem, and IATA Consulting airline retailing specialists offer tailored services to smooth your journey to success.

  • Address legacy distribution limitations – Successful implementation of NDC will enable you to better differentiate your product offering, bring new products to market more quickly, enable access to full and rich air content, and provide a transparent shopping experience. 
  • Expand your existing NDC strategy – Our experts can help you build on your initial experience and reach your new goals in the most efficient way possible. 

Leverage our NDC leadership

IATA has had a leadership role in developing the NDC standard, and our airline retailing experts have in-depth understanding:

  • Get a clear view of your destination Our insights can help you fully appreciate the technical and commercial implications of adopting the New Distribution Capability. 
  • Chart a path to success We offer customized airline retailing migration path solutions in line with your needs, and including NDC, ONE Order, Settlement with Orders (SwO), Future of Interline, Dynamic Offers. 

Be guided every step of the way

IATA’s airline retailing experts work with your teams according to your needs. Our aim is to provide you with everything you need to meet your commercial goals quickly and efficiently: 

  • Discovery Workshop Our five-day onsite workshop helps you assess the commercial benefits of implementing airline retailing, and define the business case. 
  • Start-up Assistance We help you develop and execute your roadmap to first-time NDC implementation, including:
    • Benchmarking and best practices in NDC implementation among airlines and travel trades in your markets
    • Detailed business cases with revenue and cost simulations for different scenarios
    • Implementation and go-to-market plans  
    • Tools to steer traffic towards NDC channels 
  • Acceleration Assistance We help you expand your NDC distribution strategy, providing benchmarks, best practices, business cases and simulations, plans and tools to get you there fast.