As part of our Airline Retailing Implementation Soundbites, we had the pleasure of interviewing LATAM's Head of Product, Digital Distribution & NDC - Gonzalo Guillen Navarro.
In the span of five questions, Gonzalo covers a range of important aspects related to their NDC implementation and how it paves the way for a continued transition to modern airline retailing.
Let him walk you through the critical success factors underpinning their NDC implementation; how CEO buy-in was gained; and - importantly - the key benefits and learnings LATAM have unlocked during this important transformation.