Transitioning from a low-cost carrier (LCC) to a low-price premium service model, WestJet needed to understand market trends and needs to capture part of that market. Direct Data Solutions (DDS) provided key information to smoothly facilitate this strategic shift and optimize decision-making.
“DDS was like going from a calculator to a computer.”
The Canadian carrier WestJet used DDS to fine-tune their network expansion strategy with unprecedented precision. Read WestJet story with DDS.
For more information, please visit: Direct Data Solutions (DDS)