Success Story: How Drukair Cargo Uses TACT for Confident Pricing and Efficient Operations

Access to Trusted Regulatory and Rate Information with TACT Helps Deliver Exceptional Customer Service

Operating in one of the world's most distinctive aviation environments, Drukair Cargo plays an essential role in connecting Bhutan's businesses to international markets. To support commercial decision-making and compliant cargo transportation, the team relies on timely access to trusted market rates and regulatory information. TACT Online brings both together on a single platform, helping Drukair Cargo make confident pricing decisions and operate more efficiently.

"TACT gives us market and regulatory intelligence to set competitive cargo rates with confidence, ensuring shipments comply with country-specific requirements."
Sonam Choden, Associate Sales Officer, Cargo Sales, Distribution & Partnership, Drukair Cargo  

The Challenge

For air cargo operators, pricing decisions and regulatory compliance go hand in hand. 

As market conditions evolve, cargo teams need visibility into market rates while staying aligned with country-specific requirements and restrictions. Accessing reliable information quickly is critical to maintaining efficient operations and supporting customers effectively.

The Solution

Drukair Cargo uses TACT Online as a centralized source of cargo market intelligence and regulatory guidance.

By combining trusted rate information with country-specific regulatory requirements, the platform helps the team make informed decisions, maintain compliance, and operate efficiently.

Among the platform's features, two capabilities in particular deliver exceptional value.

1. TACT Rates
   
   TACT Rates helps Drukair monitor published cargo rates across the industry.
   
   By providing visibility into market rates, the platform supports informed pricing decisions and helps the team stay responsive to changing market conditions.
   
   "We use TACT to see the published rates of other airlines and update our cargo rates according to market rates."
2. Country Rules and Regulations
   
   The team also regularly consults Country Rules and Regulations to verify country-specific cargo requirements and restrictions. By providing quick access to trusted regulatory guidance, the tool simplifies compliance, streamlines shipment planning, and supports compliant cargo transportation.
   
   "We also use it to reference country rules and regulations for sending cargo."

Results

• Better visibility into market rates
• More informed pricing decisions
• Faster access to country-specific regulatory information
• Increased confidence in compliance
• Centralized access to critical information
• Improved operational efficiency

By combining market intelligence and regulatory guidance in one platform, TACT Online helps Drukair Cargo make informed decisions, maintain compliance, and operate more efficiently.

Looking Ahead

As a relatively new TACT Online user, Drukair Cargo continues to build familiarity with the platform and explore its capabilities.

"We are still in the learning stage with TACT, but we are satisfied with the platform and the value it provides." Sonam Choden, Associate Sales Officer, Cargo Sales, Distribution & Partnership, Drukair Cargo

As the team expands its use of the platform, TACT Online is well positioned to continue supporting Drukair Cargo with trusted industry data, regulatory insights, and market intelligence.

About Drukair

Drukair Cargo is the cargo division of Drukair, Royal Bhutan Airlines. Supporting Bhutan's connection to international markets, the team provides air cargo transportation services and relies on accurate industry information to support pricing decisions, regulatory compliance, and efficient cargo operations.