IATA provides insight into how people travel and how travel agencies shape global demand, helping the industry better understand travel patterns, agency networks, and the forces that drive tourism worldwide.
Whether you are a destination, a travel agency, or a travel supplier, these insights help you see where demand is emerging and how markets connect.
- See passenger behavior and traffic from a global perspective.
- Understand the global travel agency landscape.
- Attract more visitors to your destination with data-backed insights.
- Analyze tourism highlights using market intelligence.
Explore our products
AgentIS
Designed for travel agencies and OTAs
Access passenger traffic intelligence to understand market performance, demand trends, and benchmark results across markets and agency peer groups.
Global Agency Pro
Ideal for DMOs & tourism sector
Access ticket sales data per travel agency that’s comprehensive and accurate for complete market visibility to develop innovative, data-backed marketing solutions.
Global Data Products
For the global travel agency database
Search, target, and verify travel agencies and their representatives with Global Data Products' collection of up-to-date databases, APIs, and agency directories.
MarketIS
For advanced analytics
Get premium, primary data on global passenger flows with an in-depth intelligence solution that can be customized to your specific organizational needs.