
Find new managerial perspectives and create strategic pillars, develop encouraging business strategies and materialize plans with accuracy, while working towards a common stakeholder strategic goal.
Learn about the factors that impact performance in the industry, how to make effective decision through the interpretation of market research and analysis, and how to help your company improve its market share
Help your business to develop its customer service program to the highest level Learn about customer needs and demands, the ethics of customer service, and customer contact techniques to help your business to develop its customer service program to the highest level.
Acquire basic understanding of the terms, equipment, documents and procedures used in the global air cargo industry
The air cargo marketing and product management is a unique virtual course that will provide you a wide range of tools and techniques to develop a strategic marketing plan in a competitive air cargo industry
Learn the fundamental air cargo revenue management procedures and optimization skills.
Make rapid decisions on whether to alter, supplement or exclude routes from your air cargo network or schedule for profitability
Develop a strategic sales plan in a competitive air cargo industry and learn how to benchmark a company’s sales plan
Explore air cargo strategies, sales, market and competitor analysis especially in demanding times and help your company to tackle the current challenges