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Although technically demanding and complex, aviation is fundamentally a people-centric industry.

Interpersonal, relationship-building and other “soft” skills are as crucial to aviation success as technical competence. Therefore, training must also address the “human” side of business.

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Leadership & Management training programs

IATA offers leadership and management training programs, contextualized to the aviation industry, to help business leaders foster highly skilled and motivated employees.

From strategic planning and project management to effective communication and people management, our courses can help you acquire the skills and best practices you need to solidify your career and promote the success of your business.

Learn more about our Aviation Performance and Management courses.

Train the Trainer - Advanced

This course will help you build on your existing instructional skills, giving you multiple opportunities to evaluate and improve the way you design, conduct, and evaluate a training event.

This course is recommended for:

  • Instructors
  • Training specialists and managers
  • Learning and development, and human resources professionals

Upon completion of this course, you will be able to:

  • Apply principles of adult learning
  • Complement your training skills with best practices in instructional design and delivery
  • Apply the principles of adult learning and demonstrate appropriate instructional techniques.
  • Effectively design, prepare for, conduct and wrap-up a training event.
  • Implement methods of objection handling and active listening to promote learning
  • Evaluate the effectiveness of a training event and of your training techniques

Learn more about our Train the Trainer - Advanced course and our Professional Training diploma.

International Negotiation Skills

The ability to develop persuasive arguments, structure proposals and effectively negotiate have a major impact on personal and organizational success. This course will prepare you for each phase of the negotiation process, with techniques, tactics and behaviors regarding when to negotiate and how to achieve successful, win-win results for both parties. You will learn and practice the strategies and skills that will help you become a successful negotiator.

This course is recommended for: 

  • Professionals of all levels who want to enhance their negotiation skills and work more effectively. 

Upon completion of this course, you will be able to:

  • Recognize the phases involved in all negotiations
  • Know how to plan and prepare for each negotiation phase
  • Evaluate and refine your current negotiation style in different situations
  • Apply cultural differences with international negotiations
  • Understand the key skills of successful negotiators
  • Handle difficult people and conflict situations 
  • Negotiate confidently and effectively, while maintaining constructive relationships

Learn more about our International Negotiation Skills course and our Professional Training diploma

Airline Marketing - Advanced

This course looks at the latest airline marketing and commercial trends to help you revamp your marketing practices.

This course is recommended for:

  • Airline marketing and sales personnel
  • Managers in other business units
  • Support staff who work in sales and marketing departments

Upon completion of this course, you will be able to:

  • The internal and external factors to consider when building a marketing strategy
  • Key market research methods to segment your markets and understand customer needs
  • An overview of the airline products and services currently on the market
  • How to focus on the customer in your decision-making processes to create loyalty
  • Integrate your marketing strategy into all of your business decisions

Learn more about our Airline Marketing - Advanced course and our Airline Business Development diploma.