Did you know that in the past 5 years, 24 participants from 7 countries have taken this course with IATA?
Growing competition and uncertainty in the global airline industry requires airlines to have professional and innovative marketing functions and professionals. This course looks at the latest airline marketing practices and commercial trends whilst applying classic marketing principles, academic models and practical tools. Over 4 days you will learn how to enhance your focus on customer needs, access key target markets, be encouraged to reinvent your own marketing practices, and take new insights and ideas back to the workplace.
Course Code: TALM-35
To arrange in-house training for your company, please complete the in-house training request form or contact the Training Specialist in your region.
This class is offered in cooperation with Turkish Airlines Aviation Academy (TKAA).
A regional price applies to residents of Türkiye. Please refer to TKAA for the final price.
Turkish Airlines Aviation Academy (TKAA)
Ataturk Airport; Gate B 34149 Yesilkoy
Istanbul
Türkiye
For more information please contact:
You may also register on the Turkish Airlines Aviation Academy (TAA) website:
This is an RTP session for TKAA
Upon completion of this course you will be able to:
The key topics that are covered during this course include:
This course is recommended for:
An IATA Certificate of Completion is awarded to participants obtaining a grade of 70% or higher on all exercises and exams. A special distinction is awarded to participants obtaining a grade of 90% or higher.