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About the diploma
Do you want to have a career in the event planning industry? Are you looking to advance your career as an event coordinator, event manager or in event sales and marketing? If so, IATA’s MICE (Meetings, Incentives, Conferences, Events) and Sales diploma is the right pathway to your goal. This diploma comprises 4 courses and is designed to provide an overview of the travel industry and then sharpen specific skills in the area of event planning, such as, components of corporate event planning, the process of planning successful events, and meeting customer expectations. In addition, the course also provides ready-to-use checklists for site selection for meetings and events, the selection of food and beverages, a workplan for building a social media marketing strategy and several resources on digital marketing and e-commerce.
Course code: DIPL-131
Upon completion of this diploma, you will be able to:
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