Airline Leading Practices and Cost Reduction Strategies (Classroom, 5 days)

Some of these topics are also explored in the following virtual classroom course:


Learn why airlines are launching multi-brand products to compete more cost-effectively in the marketplace. Over 5 days you will review successful airline leading revenue practices and a number of airline business models including Low Cost (short haul and transatlantic), Ultra Low Cost, Hybrid, Long Haul Low Cost and network carriers.

You will also learn how to contain specific airline costs by reviewing a number of airline strategic cost-cutting plans and incorporating necessary mechanisms and procedures to maintain a viable cost reduction program. Through case studies and real-life airline examples, learn how to maximize revenues through strategic segmentation, monetizing key units and products, among others in order to optimize profitability and returns.

This course is available at IATA Training Centers and Regional Training Partner locations, and on-demand as in-house training.

Course Code: TALG-36

Course format

  • This classroom course provides 5 days (40 hours) of instruction delivered by an official IATA Instructor.
  • Student performance will be based on an assessment


  • There are no prerequisites for this course
  • Recommended level is Intermediate and Advanced
  • The recommended level of language proficiency is ICAO Operational Level 4 for courses in English or the equivalent level for other languages.

How to register

Next class

Airline Leading Practices and Cost Reduction Strategies (Classroom, 5 days)

United Kingdom, London (IATA)
7 - 11 September, 2020
Register before 17 Aug, 2020 for a USD100 discount
Please register by 17 Aug
All prices are before tax. Class no: 109592 English
Dev. Nations
USD 1,750
USD 2,250
USD 2,500

1 additional classes are scheduled

Airline Leading Practices and Cost Reduction Strategies (Classroom, 5 days)

Netherlands, Amsterdam (IATA)
26 - 30 October, 2020
Register before 28 Jul, 2020 for a 20% discount
Please register by 05 Oct
All prices are before tax. Class no: 109590 English
Dev. Nations
USD 1,750
USD 2,250
USD 2,500

What you will learn

Upon completion of this course you will be able to:

  • Describe the models and strategies successful airlines use to compete in the market
  • Analyze the cost management, revenue generation strategies, and competitive techniques that have succeeded in today's marketplace
  • Determine the impact of global economics on your airlines cost base
  • Compare the Ultra-Low Cost, Low Cost and Hybrid carrier business models, their strengths and weaknesses
  • Summarize the latest technologies airlines are using to lower costs, while simultaneously raising revenues
  • Leverage cost management techniques used at world class airlines to formulate strategies for your airline

Course content

  • Global Airline Industry Overview
  • Airline Economics
  • Airline Business Model
  • Successful Airline leading practices
  • Revenue Management and Cost Strategies
  • Customer Propositions: Competing by differentiation and brand leverage
  • Changing-The-Model Versus Starting-From-Scratch: Experiences and lessons learned

Download the Outline


  • Group work and discussions
  • Quizzes
  • Business cases

Who should attend

This course is recommended for:

  • Commercial Analyst, Managers and Directors
  • Financial and Cost Control Analyst, Managers and Directors
  • Strategy, revenue, planning, change management and cost control airline staff

Certificate awarded

An IATA Certificate of Completion is awarded to participants obtaining a grade of 70% or higher on all exercises and exams. A special distinction is awarded to participants obtaining a grade of 90% or higher.

Additional content


Nico Martiniello, Airline Marketing Manager – ATR
I recently attended the Airlines leading practice and cost reduction strategies training course at IATA in Geneva - it has completely met my expectations and has confirmed the high level of training offered by IATA. This is the fourth course I have attended at IATA. I have found that courses offered through the training catalog answer my training needs, and I was sure that IATA instructors (always very passionate and professional) would be able to keep alive my interest and answer my questions. In addition the week spent on the IATA training course was a great opportunity to meet and to exchange ideas with other professionals coming from different cultures.

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