Revenue Management and Pricing with simulation (classroom)

Did you know that in the past 3 years, 189 participants from 36 countries have taken this course with IATA?

4-day (32 hours) classroom course

Explore the fundamentals and principles of airline revenue management (RM) through a combination of theory and hands-on practice, and validate your learning using our sophisticated airline revenue management simulator. Over 4 days, you will learn how to optimize airline revenue through pricing strategies, controls and forecasting. The simulation exercises will immerse you into a realistic, risk-free environment where you will make decisions based on variables such as customer demand patterns (leisure vs. business travellers), individual RM system booking class hierarchy, and restricted and unrestricted fare structures. Your challenge is to optimize your revenue by analyzing KPIs generated in the simulator and take actions based on their evaluation.

Course code: TALM-54

Course format

• This classroom course provides 4 days (32 hours) of instruction delivered by an official IATA Instructor.
• Take this course at an IATA Training Center, Regional Training Partner, or on-demand as in-house training.
• Student performance will be based on an assessment.

Prerequisites

• Recommended level is Entry-level.
• The recommended level of language proficiency is ICAO Operational Level 4 for courses in English or the equivalent level for other languages.

How to register

• When you click the Register button, you will be directed to log in to your Training Account.
• Register early and save up to 25% at our Training Centers! Please read the Terms and Conditions for the early bird discount.

In-house training

To arrange in-house training for your company, please complete the in-house training request form or contact the Training Specialist in your region.

On completion of this course you will be able to:

• Describe the fundamental RM methodologies
• Create fare structures
• Optimize revenue per flight
• Evaluate and choose the right revenue management alternatives
• Apply principles of performance monitoring to achieve revenue objectives
• Summarize demand characteristics
• Distinguish forecasting and optimization methodologies
• Track and monitor initiatives and policies

The key topics that are covered during this course include:

• Revenue management principles and processes
• Airline demand characteristics
• Airline pricing strategies
• Seat inventory control, determination of optimal seat allocations
• Revenue Management Systems: forecast and optimisation; application and limitation of revenue management systems
• Revenue management performance measurement
• Reporting, KPIs and analytical methods
• The revenue management organization

Activities

• Simulation exercises

To request a demonstration of the Revenue Management Simulator please send your email addresses, phone number, company name and job title to: training.airline@iata.org

Related courses

• Revenue Management for Practitioners with simulation

This course is recommended for airline and non-airline staff and specialists in:

• Revenue management and pricing
• Network planning, scheduling
• Reservations, sales, marketing and planning
• Finance

An IATA Certificate of Completion is awarded to participants obtaining a grade of 70% or higher on all exercises and exams. A special distinction is awarded to participants obtaining a grade of 90% or higher.

Testimonial

Wei Ruijuan, Xiamen Airlines (Hunan Branch)
So far, I have attended two IATA training courses. Why IATA Training? Because IATA courses provide the newest and cutting-edge aviation knowledge to improve my business capabilities. Certainly, IATA training gave a boost to my career in the aviation sector. Most recently, I have attended the Revenue Management and Pricing with Simulation course. This is more than a training, it is a hands-on experience thanks to the Revenue Management Simulator. The simulator helped us understand the theoretical concepts more easily as we played around with certain scenarios. Moreover, the simulator gave us the possibility to practice in a risk-free environment and test our assumptions. The IATA instructor’s rich theoretical knowledge and industry experience made the course an extremely enjoyable experience. I am confident that this highly dynamic course will help me with my daily tasks because it taught me the entire management process of the income at an airline. I learned how to price according to the demand, the market and other factors involved. I would strongly recommend IATA Training and the Revenue Management with Simulation course to other aviation professionals to grow their careers.

Nuuna Papis Chemnitz, Revenue Manager, Inventory Specialist, Air Greenland Network Revenue Management
This course was held in-house with a very experienced and knowledgeable Instructor. Participants were from the Revenue Management Department, Space Controllers, Sales Department, Controllers and Project Managers, providing a mix of departments with various interfaces, but all with the same goal. We all gained a better understanding of Revenue Management and this will result in smoother cooperation between departments. I would definitely recommend the course.