Airline Business Models and Competitive Strategies - Virtual Simulation Program (classroom)

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CLASSROOM

Did you know you can also take this course online? Find a session and register using the VIRTUAL CLASSROOM schedule

Did you know that in the past 5 years, 453 participants from 78 countries have taken this course with IATA?

About the course

5-day (40 hours) classroom course

IATA Airline Business Models and Competitive Strategies aviation training course

Sharpen your management skills and apply newly acquired knowledge in a real market conditions-based simulation game vying for market share and profitability against fellow professionals from the industry! This 5-day course will help you upgrade your management skills and strategic thinking. You will be able to run your own airline and decide on fleet, network, schedule, pricing and product marketing. IATA’s pioneering simulation program can be adapted to various market scenarios and gives you the opportunity to test your strategic ideas in a risk-free test environment with several sessions where strategy adjustments can be made. Performance reports to show the impact of your strategic business choices and provide input for your next strategic decisions in the game, and potentially real life! The course provides short lectures with more time spent on devising and testing business strategies. Using customized case studies and exercises, you will create scenarios such as airline start-ups, growth, consolidation and mergers. Your objective is simple, be the most profitable airline!

Download the Outline

Course Code: TALG-02

If you are interested in this course, you can also take it as part of the IATA & University of St Gallen Diploma of Advanced Studies in Global Air Transport Management. This program consists of 12 executive classes totaling 36 ECTS. Find out how you can register for the program.

Course format

Prerequisites

How to register

In-house training

To arrange in-house training for your company, please complete the in-house training request form or contact the Training Specialist in your region.

Next class

Airline Business Models and Competitive Strategies - Virtual Simulation Program (classroom)

United States, Miami (IATA, ACCET Accredited)
24 - 28 February, 2025
Register before Feb 03, 2025 to take advantage of the USD100 Early Bird discount. The price below includes this discount.
Please register by 03 Feb
Find out more about our Early Bird Terms.
All prices are before tax and include applicable discounts.
Class no: 229739
English
USD 2,623
USD 3,401
Regular
USD 3,790

Find out more about our ACCET Accredited IATA Training Center in Miami, including details about the Training Center, a map to help you find it, and a schedule of all the upcoming courses being held in Miami.

Accett

Airline Business Models and Competitive Strategies - Virtual Simulation Program (classroom)

United Arab Emirates, Abu Dhabi (IATA)
28 April - 2 May, 2025
Register before Jan 28, 2025 to take advantage of the 20% Early Bird discount (only for payment by credit card or ICH)*. The price below includes this discount. *Terms apply
Please register by 07 Apr
Find out more about our Early Bird Terms.
All prices are before tax and include applicable discounts.
Class no: 229673
English
USD 2,178
USD 2,801
Regular
USD 3,112

Find out more about our IATA Training Center in Abu Dhabi, including details about the Training Center, a map to help you find it, and a schedule of all the upcoming courses being held in Abu Dhabi.

Airline Business Models and Competitive Strategies - Virtual Simulation Program (classroom)

Türkiye, Istanbul (TKAA-RTP)
28 July - 1 August, 2025
Please register by 06 Jul
Find out more about our Early Bird Terms.
All prices are before tax and include applicable discounts.
Class no: 232494
English
USD 2,723
USD 3,501
Regular
USD 3,890

Registration


This class is offered in cooperation with Turkish Airlines Aviation Academy (TKAA).
A regional price applies to residents of Türkiye. Please refer to TKAA for the final price.

Turkish Airlines Aviation Academy (TKAA)
Ataturk Airport; Gate B 34149 Yesilkoy
Istanbul
Türkiye

For more information please contact:

You may also register on the Turkish Airlines Aviation Academy (TAA) website:

Register on the TAA website

Airline Business Models and Competitive Strategies - Virtual Simulation Program (classroom)

United Kingdom, London (IATA)
15 - 19 September, 2025
Register before Mar 15, 2025 to take advantage of the 25% Early Bird discount (only for payment by credit card or ICH)*. The price below includes this discount. *Terms apply
Please register by 25 Aug
Find out more about our Early Bird Terms.
All prices are before tax and include applicable discounts.
Class no: 229620
English
USD 2,042
USD 2,626
Regular
USD 2,918

PLEASE NOTE: NEW TRAINING VENUE
From 1 January 2025, the training center has moved to the Novotel London West Hotel in Hammersmith. The hotel is close to Central London and is within walking distance of Hammersmith Underground Station.

Airline Business Models and Competitive Strategies - Virtual Simulation Program (classroom)

Singapore, Singapore (IATA)
3 - 7 November, 2025
Register before May 03, 2025 to take advantage of the 25% Early Bird discount (only for payment by credit card or ICH)*. The price below includes this discount. *Terms apply
Please register by 13 Oct
Find out more about our Early Bird Terms.
All prices are before tax and include applicable discounts.
Class no: 230468
English
USD 2,042
USD 2,626
Regular
USD 2,918

Find out more about our IATA Training Center in Singapore, including details about the Training Center, a map to help you find it, and a schedule of all the upcoming courses being held in Singapore.

Airline Business Models and Competitive Strategies - Virtual Simulation Program (classroom)

Netherlands, Amsterdam (IATA)
8 - 12 December, 2025
Register before Jun 08, 2025 to take advantage of the 25% Early Bird discount (only for payment by credit card or ICH)*. The price below includes this discount. *Terms apply
Please register by 17 Nov
Find out more about our Early Bird Terms.
All prices are before tax and include applicable discounts.
Class no: 229558
English
USD 2,042
USD 2,626
Regular
USD 2,918

Find out more about our IATA Training Center in Amsterdam, including details about the Training Center, a map to help you find it, and a schedule of all the upcoming courses being held in Amsterdam.

What you will learn

On completion of this course you will be able to:

  • Differentiate airline business models and features (pros/cons, fleet composition, cost, load factor, yield)
  • Translate historical demand into an airline business type with unique network design and product offer
  • Recognize what drives airline cost and revenue and adjust your price settings to maximize profitability
  • Use operational/commercial inputs to design network strategy and convert strategy to tactics
  • Improve problem-solving and critical thinking by identifying and capturing market opportunities
  • Select aircraft type and financing methods that best fit your network strategy and market environment
  • Assess the impact of your strategic decisions and fine-tune your strategy and tactics continuously

Course content

The key topics that are covered during this course include:

  • Business models
  • Product development
  • Network analysis and planning
  • Pricing and revenue management
  • Aircraft evaluation financing and acquisition
  • Aircraft scheduling

Activities

  • Access to IATA’s Air Mercury simulator
  • Self-study materials
  • Business cases
  • Assessment

Request free online demo

Who should attend

This course is recommended for:

Certificate awarded

An IATA Certificate of Completion is awarded to participants obtaining a grade of 70% or higher on all exercises and exams. A special distinction is awarded to participants obtaining a grade of 90% or higher.

Airline Business models and Competitive Strategies was my second IATA course. I have to admit that the course was beyond my expectations both in terms of superb content and in terms of interactive teaching style of the mentor. I hadn’t had a single hour getting bored or confused in the 5-day long intense program. It was a great chance to learn end-to-end processes of an airline. Flow of the course was very well organized and the mentor was very helpful in answering questions thoroughly.

- Özgür Aldemir , Decision Support Specialist, SunExpress , December 01, 2023

The course is very dynamic and provides a realistic environment to understand how an airline is organized. We can learn how different departments of the company work and how they should interact considering the industry best practices. We can also learn about the industry next challenges and the strategies we can implement to succeed on this competitive market.

- Artur Pedrosa , Barraqueiro Group , December 01, 2023

The course provided me an intensive insight which fed directly into my current role within the Network Management department. Moreover, I had spent quality time in meeting and learning from other colleagues who attended the same course. The overall mixture of the class was incredible.

- Abeer Almaazmi , Manager Alliances & Partnerships, AME, Etihad Airways , December 01, 2023

This course provided a comprehensive platform to better understand the different departments of an airline and the significance of competitive strategizing in an industry that is strongly influenced by economic cycles, government regulations, changing business environments and social and demographic changes. The course lays the foundations for effective and strategic thinking for the benefit of the executive and the airline.

- Alexandria Faure , Air Seychelles , December 01, 2023

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