Did you know that in the past 5 years, 86 participants from 25 countries have taken this course with IATA?
In this 2-day course, you will learn how to leverage customer insights to provide cost savings, continuous improvement, and enhanced and targeted marketing through the design of seamless, efficient and personalized passenger experiences. You will learn why, what and how to measure your performance so that you can provide meaningful, actionable insights to your organization to improve customer satisfaction and loyalty, streamline your resources and identify key improvement areas. You will learn about building a strong Voice of the Customer program in your customer experience strategy and be exposed to customer experience metrics such as Net Promoter Score (NPS), Customer Satisfaction (CSAT) or Customer Effort Score (CES). Get a closer look at the methodology used in the IATA Airs@t Passenger Satisfaction Benchmark is an industry-standard for airlines’ customer experience measurement. These practical tools and measures will set you up for success in becoming a customer-centric organization.
Course code: TALG-90-VC
Please verify your hardware, software and network to support your upcoming course with IATA Training.
To arrange in-house training for your company: Complete the in-house training request form or contact the B2B Training Specialist in your region.
We schedule our virtual classroom courses through one of 3 virtual venues, each in a different time zone for your convenience. For more information, please visit our page on virtual classroom timing or contact our Customer Portal.
Please check the exact schedule of each class below (View more details) and click ‘Register’.
Upon completing this course you will be able to:
The key topics that are covered during this course include:
This course is recommended for:
An IATA Certificate of Completion is awarded to participants obtaining a grade of 70% or higher on all exercises and exams. A special distinction is awarded to participants obtaining a grade of 90% or higher.