The air cargo business is facing an unprecedented and volatile environment, and the theories and models that guided decision making in the past no longer provide all the answers. This virtual diploma gives in-depth exploration of the fundamentals and foundation of air cargo business management strategy, skills and development tools, and will equip you with critical competencies to succeed in an ever-changing global air cargo business environment. Through lectures and interactive exercises you will gain a comprehensive and practical insight into advanced air cargo business development. You will make executive-level decisions as part of the innovative learning methodology, drawing on your experience and knowledge acquired during the diploma program to achieve the desired business objectives.
Upon completion of this diploma you will be able to:
Candidates must complete 9 Required courses within one year.
A passing mark of 70% is required on all assignments and exams. A special distinction is awarded to candidates who obtain a distinction in all, or all but one, of all course exams and assignments that make up this Diploma.
Find new managerial perspectives and create strategic pillars, develop encouraging business strategies and materialize plans with accuracy, while working towards a common stakeholder strategic goal.
Learn about the factors that impact performance in the industry, how to make effective decision through the interpretation of market research and analysis, and how to help your company improve its market share
Help your business to develop its customer service program to the highest level
Acquire basic understanding of the terms, equipment, documents and procedures used in the global air cargo industry
The air cargo marketing and product management is a unique virtual course that will provide you a wide range of tools and techniques to develop a strategic marketing plan in a competitive air cargo industry
Learn the fundamental air cargo revenue management procedures and optimization skills.
Make rapid decisions on whether to alter, supplement or exclude routes from your air cargo network or schedule for profitability
Develop a strategic sales plan in a competitive air cargo industry and learn how to benchmark a company’s sales plan
Explore air cargo strategies, sales, market and competitor analysis especially in demanding times and help your company to tackle the current challenges