Marketing is a core business component in the aviation industry, where the environment is highly competitive and margins often low. Selling products and services in today's marketplace requires a specialized skill set and attention to industry needs.
Our sales and marketing courses provide basic to advanced-level aviation business knowledge in the areas of marketing channels, sales management, advertising, research, consumer behavior and communications. Our courses, taught by industry leaders, will equip you to accomplish your organization's goals in new and creative ways.
Found 36 courses and diplomas
Deregulation and Open Skies, Alliances, Equity Partnerships and Strategic Partnerships
Contribute to your company’s success by learning how to build, analyze and implement effective alliances, strategic partnerships, and equity partnerships within the industry.
Enhancing Customer Experience Through Data and Insights
An in-depth view of the competitive threats to your airline and the opportunities you have to improve passenger loyalty
Enhancing Customer Experience Through Data and Insights
An in-depth view of the competitive threats to your airline and the opportunities you have to improve passenger loyalty
Managing Airline Scheduling Challenges
Gain in-depth understanding of the most common constraints and challenges in airline scheduling.
Managing Airline Scheduling Challenges
Gain in-depth understanding of the most common constraints and challenges in airline scheduling.
Marketing Essentials for Aviation Professionals
Learn how to apply and understand the principles of marketing essentials specifically designed for the aviation industry.
Network, Fleet and Schedule Planning
Learn key route forecasting and scheduling techniques that will help you get the best use of your aircraft resources and fleet.
- Español
- English
Network, Fleet and Schedule Planning
Learn key route forecasting and scheduling techniques that will help you get the best use of your aircraft resources and fleet.
- Español
- English
Network, Fleet and Schedule Planning - University of St Gallen
Contribute to your company’s success by learning how to develop and optimize a route network, select, acquire and manage the optimum fleet and create a competitive flight schedule.
Principles of Airline Retailing: Key trends in airline distribution changes
Improve your understanding of the latest trends and opportunities in airline distribution and apply it towards shaping your own commercial strategy
Route Forecasting and Development
Learn methods for calculating the financial performance of different routes, forecasting cost and revenue drivers, and planning for the future development of your network.
Route Forecasting and Development
Assess the performance of your airline’s network and analyze the revenue potential of new routes through route forecasting and route development